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Saturday, 24 January 2009

Understanding the Google Adsense Report

When you log into your Google Adsense account, you are automatically taken to the page where you can view all your Adsense activity. On the Reports tab, you'll see "Today's Earnings." This is the approximate amount you have earned today in your Google Adsense account. Earnings are not final at this point and could be adjusted for invalid clicks or fees.

It's interesting to look at the breakdown. As you can see, Adsense for Content, which refers to the targeted ads appearing on the pages in which you have written content, is listed first. Here you will see the number of page impressions listed in the first column. While a page impression is generally the same as a page view, that is not always the case. For a more detailed definition of a page impression, see Google Adsense support, click on Your Adsense Account and then click on Your Adsense Report.

Next, you'll notice the number of clicks. This refers to the number of times "your ads" were clicked on.

Page click through rate or CTR is in the next column shown as a percentage. It represents the percentage of the time an ad was clicked on after viewing your page.

Page CPM which stands for effective cost per thousand impressions. It is calculated by dividing total earnings by the number of page impressions in thousands.

Don't be intimidated by these statistics. The bottom line, your earnings, is what really counts. As you become more familiar with Google Adsense, statistics will become like second nature. First, just start.

How is Google Adsense Different From Other Ad Networks?

Primarily because it is Google and that carries a lot of clout just with name recognition alone. But here are some advantages to being a part of the Google Adsense network:

Getting started is fast and easy and requires no technical knowledge. Google Adsense even provides html code for easy implementation with clear instructions.

Google Adsense has both the Adsense for Content feature and the Adsense for Search feature.

Google Adsense not only provides keyword targeted ads but site targeted ads as well, maximizing your potential for revenue.

Google Adsense provides a filter so that you can choose not to run your competitor's ads on your pages as well as filter other unwanted ads.

Google Adsense provides an extensive support site that is easily understood.



About the author:

To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.CherylWorksAtHome.net

NOTE: You have full permission to reprint this article
within your website or newsletter as long as you leave
the article fully intact and include the "About The Author"
resource box. Thanks!


Tuesday, 20 January 2009

Google Adsense Strategies and Tips

Adsense is beginning to make a huge impact on the affiliate marketing industry today. Because of this, weak affiliate merchants have the tendency to die faster than ever and ad networks will be losing their customers quickly.

If you are in a losing rather than winning in the affiliate program you are currently promoting, maybe it is about time to consider going into the Adsense marketing and start earning some real cash.

Google is readily providing well written and highly relevant ads that are closely chosen to match the content on your pages. You do not have to look for them yourselves as the search engine will be the doing the searching for you from other people's source.

You also don't have to spend time in choosing different kind of ads for different pages. Google makes it very easy for you, with no codes to mess around for different affiliate programs.

You will be able to concentrate on providing good and quality content, as the search engines will be the ones finding the best ads in which to put your pages on.

You are still allowed to add Adsense ads even if you already have affiliate links on your site. It is prohibited, however, to imitate the look and feel of the Google ads for your affiliate links. One of the things you can do, however, is to utilize Google's custom palette to customize your Google ads, making them to appear a part of the web page itself. The idea here is to match background and links to match the theme of your site. People on the internet today are trained to click on a link that is blue, and if your Google ads have the same theme as your web page, it makes the Google ads appear to be a portion of your "content."

You can also filter up to 200 URLs. This gives you a chance to block ads for the sites that do not meet your guidelines, and also block competitors. Remember that it is unavoidable that Adsense may be competing for some space on web sites that all other revenues are sharing.

Owners of small sites are allowed to plug a bit of a code into their sites and instantly have relevant text ads that appeal to your visitors appear instantly on your pages. If you own many sites, you only need to apply once. Then ,you are issued a unique "publisher ID", which can be used on any site you currently own. A small snippet of Javascript is placed on your site in the location you wish the ads to appear in, and generally speaking, the ads from Goggle will appear in minutes. This ends the hassle of having to apply to many affiliate programs, and keeping track of many different URL's and user ID's and passwords.

As Google ads are very easy to customize, and can be placed anywhere on your site you wish, you can experiment with placement, colors, and themes. Many tricks are available to the resourceful webmaster, including adding images in conjunction with your Google ads to make them more noticeable.

The payment rates can vary extremely. The payment you will be receiving per click depends on how much advertisers are paying per click to advertise with the use of the AdWords. Advertisers can pay as little as 5 cents and as high as $10-12, sometimes even more than that too. Some savvy lawyers are currently paying as high as $75 for advertising the keyword mesothelioma! And you, as the ad publisher, are earning a share of that money generated.

If your results remain stagnant, it can help if you try and build simple and uncluttered pages so that the ads can catch the visitor's eyes more. It sometimes pay to differ from the usual things that people are doing already. Google has many tutorials, including a "heat chart" which shows you where the best placement for ads are. You will need an account to access these tutorials. Sign up for an Adsense account at https://www.google.com/adsense/?sourceid=aso&subid=ww-et-awhome&hl=en_US. It is also a refreshing sight for your visitor once they see something different for a change.

It is still wise to look at other people's information and format your Adsense in a like manner. A wise old business axiom is to "find a good business model, then copy it." Let others do the hard work for you, and learn from a successful site. Just think about it as doing yourself a favor by not having to work too hard to know what content to have. Look to sites that have high page rank, and carefully observe their layouts, their content, and placement of their ads. A little time spent doing research can put dollars in your pocket down the road.

Publishers have the option of choosing to have their ads displayed only on a certain site or sites. You can also have them displayed on a large network of sites if you so desire. Google now has the option to allow other people to advertise on your site. This only makes good sense. If you are marketing to a tightly defined niche, you can place your own ads, written by you, on site that allow this option. The choice is yours, depending on what you think will work best to your advantage.

It is important to note that you cannot choose certain topics only. If you do this, search engines will not place Adsense ads on your site and you will be missing out a great opportunity in making hundreds and even thousands of dollars cash.

Topics to be avoided includes gambling, firearms, ammunition, tobacco or drugs. If you are being offered more cash in exchange of doing Adsense with these kinds, it is just like signing your own termination paper.

With all the information that people need in your hands already, all you have to do is turn Google Adsense into your own cash cow. It all boils down to a win-win situation both for the content site owners and the webmasters or publishers.

Our website, http://www.for-the-record.biz, is a good source of information for the beginning marketer. We present a lot of content for those needing more information on a variety of subjects.



About The Author:

Alden Smith is an award winning author who has been marketing on the internet for over 7 years. His site, http://www.for-the-record.biz, is loaded with articles and information for the beginning blogger and internet marketer.

Alden Smith is a published author, and has been marketing on the internet for 7 years. Read more articles at his website, King Discus, an active gathering place for discus breeders and lovers of discus fish. His wife Betsy is the administrator of All The Best Recipes a site rich in online recipes and cookbooks.


Wednesday, 14 January 2009

Advice On How To Increase Your Google Adsense Earnings

In this article I give advice about ways in which you can increase the amount you earn from Google adsense. I run adsense on a number of my sites and it is proving to be a very good form of second income. Many other people are now putting the code onto their own sites which can help them to pay for hosting and domain renewal costs.

Should you run adsense on your website?

In my opinion there are many positive reasons to have these google ads on your website but there are also reasons why you may not want them on there. On the positive side you are of course likely to earn money when people click on one of the ads, this can be a useful income, however unless you have either a high traffic site or a large number of sites, you are unlikely to get rich from it.

On the negative side when people click on one of the ads it is actually taking away that visitor from your site. If you are offering a service it therefore probably is not worth signing up for adsense for that site. If the site is purely for information purposes I would say that it is worth adding the code.

How to increase your adsense earnings

There are many ways in which you can blend the adverts into your website by choosing a particular colour for the ads as an example. Placement of the ads is also quite important and there is information on the Google site which advises where to put the adverts for maximum impact.

I believe the best way to increase your earnings however is to get more traffic to the website. There are many ways of doing this:

Google adwords

You can create an advertising campaign using google adwords. You could opt to pay near enough the minimum fee per click and this will keep the costs down. People will then visit your site and hopefully click on one of the other ads, therefore making you money.

This can work very well for certain subjects, but not so well for others. It is a matter of trial and error, I always run the adwords for around a month and then evaluate if it is worth carrying on after that point.

It is obviously important that we do not spend more on our own advertising, than we are likely to earn.

Purchase a text link ad

This is becoming more and more popular as one way backward links are becoming ever more powerful in the eyes of the search engines. These type of links are however quite hard to come by.

By purchasing a text link advert you are likely to have an increase in web traffic from two avenues. Firstly from the advert itself and also from the page rank value of the backward link.

At articles-submission.com you are able to purchase nine of these permanent backward links for only £50, which includes a link on a page rank five page.

Writing articles

Writing articles can also help you to obtain more visitors to your site. The people who read the article are potential visitors, you also obtain a one way backward link from the article directory which you submit the article to, and other webmasters may also include the article on their own site, thus creating another one way backward link. These backward links help to increase your overall page rank. The higher the page rank, the more traffic you should receive.

Link exchange

Exchanging links with other websites which are hopefully in the same business sector as your own, also has value. These links are not as powerful as the one way links mentioned above but are still worth seeking.

You can e-mail or phone other webmasters to ask if they would be happy to swap links with your site.

Build a site network

If you have the time and available funds you could also consider building a network of sites, all on the same theme. Each of the sites in the network would have a link pointing to the main site. They could also have adsense on the sites thus increasing your earnings in a two-fold manner.

I hope this article helps you in your quest to increase your adsense earnings.



Stephen Hill helps to promote a number of websites including:

stuttering

cheap ringtones

aviation cleaning products

Stephen Hill runs The How To Stop Stammering Centre to help people who stutter to achieve fluency

Friday, 9 January 2009

How to Profit from Google AdSense ?

If you have your own website, you can sell ad space to Google in your web pages making AdSense money from Google.

Now, you can earn more by spreading the word about AdSense and Firefox through referrals... The Google Referrals Program. By adding a referral button to your website, you can help connect users to useful products like AdSense and Firefox - while generating additional earnings in the process. If you're not already an AdSense publisher, you'll need to sign up in order to use referrals.Click the Google icon for full information and online application.

With regard to Google AdSense I would recommend Joel Comm. Then , who is Joel Comm and why should you listen to him? Quote: " If you are reading this page and want to make more money with Google Adsense, you are in good company! My name is Joel Comm, and I've been an Internet entrepreneur since 1995. I run a series of family-friendly web sites and continue to earn a generous income online.

In 1997, a company called Yahoo! purchased my game site, ClassicGames.com, and today it's known as Yahoo! Games. My face is seen hundreds of thousands of times daily in the form of a cartoon avatar at the Yahoo! Games game tables.

Through the years, I've built dozens of web sites that welcome thousands of visitors each day. I've found many ways to generate revenue online, but I wasn't prepared for the revolution that would take place in the form of Google AdSense.

In June 2003, I signed up with Google AdSense, and did what many others do. I simply took the code from the AdSense site and pasted it onto my web site. And then I did what many others undoubtedly do as well. I wondered why I wasn't making any money.

But then I got smart. I suspected that I was leaving money on the table, so I began testing my AdSense code using completely legitimate means. What I found changed my life.

From just $30 per day, I had shot up to $500 PER DAY with just a few easy changes in my spare time. I looked at my incredible 5-digit check and thought I must be dreaming. 'There has got to be a mistake", I thought. "Google is going to call me up and ask for their check back." But the call never came.

Deep down, I knew it wouldn't. Each time I logged into my AdSense account, the proof was right before my eyes: My AdSense stats! "




Click here Adsense Secret by Joel Comm (Highly Recommended) to see the real, recent screenshot of Joel Comm 's AdSense stats page. With Google's permission, Joel reveals how much he ismaking with AdSense. But they've asked Joel to keep details of CPM and CTR private, so he has blacked them out in order to comply with Google's terms of service.


Monday, 5 January 2009

Google Adsense: Understanding the Google Adsense Report

When you log into your Google Adsense account, you are automatically taken to the page where you can view all your Adsense activity. On the Reports tab, you'll see "Today's Earnings." This is the approximate amount you have earned today in your Google Adsense account. Earnings are not final at this point and could be adjusted for invalid clicks or fees.

It's interesting to look at the breakdown. As you can see, Adsense for Content, which refers to the targeted ads appearing on the pages in which you have written content, is listed first. Here you will see the number of page impressions listed in the first column. While a page impression is generally the same as a page view, that is not always the case. For a more detailed definition of a page impression, see Google Adsense support, click on Your Adsense Account and then click on Your Adsense Report.

Next, you'll notice the number of clicks. This refers to the number of times "your ads" were clicked on.

Page click through rate or CTR is in the next column shown as a percentage. It represents the percentage of the time an ad was clicked on after viewing your page.

Page CPM which stands for effective cost per thousand impressions. It is calculated by dividing total earnings by the number of page impressions in thousands.

Don't be intimidated by these statistics. The bottom line, your earnings, is what really counts. As you become more familiar with Google Adsense, statistics will become like second nature. First, just start.

How is Google Adsense Different From Other Ad Networks?

Primarily because it is Google and that carries a lot of clout just with name recognition alone. But here are some advantages to being a part of the Google Adsense network:

Getting started is fast and easy and requires no technical knowledge. Google Adsense even provides html code for easy implementation with clear instructions.

Google Adsense has both the Adsense for Content feature and the Adsense for Search feature.

Google Adsense not only provides keyword targeted ads but site targeted ads as well, maximizing your potential for revenue.

Google Adsense provides a filter so that you can choose not to run your competitor's ads on your pages as well as filter other unwanted ads.

Google Adsense provides an extensive support site that is easily understood.




About the author:

To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.CherylWorksAtHome.net

NOTE: You have full permission to reprint this article
within your website or newsletter as long as you leave
the article fully intact and include the "About The Author"
resource box. Thanks!